Most of the products sold at Dollar Tree are private label items; walk down the hardware, kitchen gadget or toy aisles and you’ll find that almost everything is “imported by Greenbrier International”, the Dollar Tree subsidiary that purchases and distributes those items. Dollar Tree also sells a lot of “faded brands” like Fabuloso and Bon Ami cleaners, Aim and Ultrabrite toothpaste, Lavoris mouthwash, Sunbeam batteries, and so on. They also sell a variety of off-brand grocery items, mostly stuff like canned chili or dried pasta that wouldn’t sell for much more than a dollar at a regular grocery store. And when dollar stores started really taking off in the mid 1990s, high profile manufacturers like Procter & Gamble and Johnson Wax started making goods especially for them. So where a local grocery store might sell a box of 30 Ziploc brand bags for $2.79, Dollar Tree might sell a box of 10 for $1.
But there are some goods which just don’t belong in a dollar store. I was at my local Dollar Tree today, checking out the new freezer case, when I spotted a “Ribeye Steak” for only a buck. I knew there HAD to be a catch, so I opened up the freezer to check it out:
Yeah… let’s turn this thing over:
Wow. That’s… one teeny tiny steak ya got there. Look how thin it is compared to my finger:
Good Lord, it’s barely enough for a single cheesesteak sandwich, and that’s not even counting the “up to thirty percent solution” of salt water added to the meat to bulk it out.
Jesus… I almost feel sorry for the cow, ya know? The poor thing ended up as a Dollar Tree steak… and you know no cow ever dreams of that. I bet when most cows are young they hope to one day become steaks at Ruth’s Chris or Morton’s or Peter Luger. But maybe some cows hit middle age and become resigned to the fact that they’re going to end up at Outback or LongHorn, and they’re OK with that. Cows that don’t give a damn and smoke and drink too much (Bukowski cows, they’re called) end up at Denny’s and Waffle House. Sickly cows end up in dog food. But what kind of sad cow ends up as a Dollar Tree steak?